Business Development Executive – Yanisa Studios

About the team

About the role

What you'll do

• 1. Business Development
• Generate new business opportunities for Yanisa Studios.
• Identify creators, influencers, founders, brands, agencies, startups, and enterprises that require content production.
• Build and manage a strong sales pipeline.
• Conduct outbound prospecting through LinkedIn, Instagram, email, WhatsApp, calls, networking, referrals, and partnerships.
• Research prospects and identify their content requirements.
• Build relationships with decision-makers and content creators.
• Consistently achieve monthly revenue targets.
• 2. Creator & Podcast Sales
• Identify creators and podcasters who require professional studio facilities.
• Understand their recording frequency, content format, team size, and production requirements.
• Recommend appropriate studio packages and services.
• Sell individual sessions, bundles, memberships, and recurring packages.
• Convert one-time customers into recurring customers.
• Build long-term relationships with creators and podcast teams.
• 3. Corporate & Brand Business Development
• Identify businesses that can use Yanisa Studios for:
• Corporate podcasts
• Founder podcasts
• Brand podcasts
• Video content
• Internal communication
• Training and masterclass content
• Executive interviews
• Social media content
• Product and brand videos
• Thought leadership content
• Build relationships with:
• Founders
• CMOs
• Marketing Heads
• HR Heads
• Content Heads
• Brand Managers
• Agencies
• Corporate Communications Teams
• 4. Content Solution Selling
• You will not simply sell studio hours.
• You will understand the customer's objective and recommend the right solution.
• For example:
• Customer requirement → Studio → Recording → Production → Editing → Clips → Distribution → Growth
• You should be able to identify opportunities to increase the value of each customer through relevant add-ons and end-to-end services.
• 5. Lead Conversion & Follow-ups
• Respond quickly to inbound enquiries.
• Qualify leads based on requirements, budget, frequency, and timelines.
• Schedule calls and studio visits.
• Conduct product/service discussions.
• Share pricing, packages, and proposals.
• Follow up consistently.
• Handle objections.
• Negotiate and close deals.
• Ensure all leads are updated in the CRM.
• 6. Partnerships
• Build strategic partnerships with:
• Influencer agencies
• Digital marketing agencies
• Advertising agencies
• PR agencies
• Talent management companies
• Creator communities
• Startup communities
• Corporate networks
• Universities and institutions
• Event companies
• Podcast networks
• Production companies
• Develop referral, reseller, and recurring business opportunities.
• 7. Account Growth
• Once a customer is acquired, identify opportunities to increase their engagement with Yanisa Studios.
• For example:
• One recording → Monthly package → Editing → Shorts → Distribution → Consulting → Long-term content partnership
• Focus on increasing:
• Customer lifetime value
• Repeat bookings
• Monthly recurring revenue
• Package upgrades
• Referrals
• 8. Sales Analytics
• Maintain accurate CRM records.
• Track leads, enquiries, calls, meetings, studio visits, proposals, and closures.
• Track revenue by product/service.
• Monitor conversion rates.
• Track average order value.
• Monitor repeat bookings.
• Build weekly and monthly sales reports.
• Maintain accurate revenue forecasts.

What we're looking for

• The Ideal Candidate
• You are someone who:
• Loves sales and genuinely enjoys meeting people.
• Understands the creator and digital content ecosystem.
• Is comfortable speaking with founders, creators, and marketing leaders.
• Can sell a premium experience rather than simply selling a commodity.
• Understands customer needs and can recommend the right solution.
• Is highly persistent with follow-ups.
• Is comfortable with revenue targets.
• Can build relationships from scratch.
• Is commercially sharp and looks for upsell opportunities.
• Understands social media, podcasts, YouTube, and digital content.
• Is excited about the future of creator-led media.
• What You Will Sell
• You will work across Yanisa Studios' complete offering:
• Studio
• Podcast Studio Sessions
• Recording Sessions
• Professional Studio Experiences
• Multi-session Bundles
• Memberships / Passes
• Production
• Podcast Production
• Audio & Video Editing
• Mixing & Mastering
• Show Notes
• Video Content
• Short-form Clips
• Growth
• Distribution
• Content Promotion
• Content Repurposing
• Podcast Growth Support
• Professional Services
• Podcast Strategy
• Podcast Consulting
• Corporate Podcasts
• Brand Podcasts
• Creator Content Solutions
• Masterclasses
• Yanisa Studios currently positions itself as an end-to-end platform from strategy and production through distribution and promotion, rather than simply a studio-rental business.

What would also help

• Must-Have Skills
• 1–5 years of experience in Business Development / Sales / Account Management.
• Strong communication and presentation skills.
• Strong prospecting and lead-generation ability.
• Excellent follow-up discipline.
• Strong negotiation and closing skills.
• Ability to sell both products and services.
• Comfortable speaking with founders, creators, brands, and senior decision-makers.
• Experience using CRM systems.
• Target-oriented and commercially driven.
• Preferred Experience
• Candidates with experience in:
• Media Sales
• Podcast Sales
• Content Sales
• Digital Marketing
• Advertising
• Creator Economy
• Influencer Marketing
• Production Houses
• B2B Services
• Hospitality
• SaaS / Digital Products
• will be preferred.

The small print

• Key Performance Indicators
• Success will be measured through:
• Leads generated
• Qualified opportunities
• Calls conducted
• Meetings / studio visits
• Studio bookings
• New customers acquired
• Monthly revenue generated
• Average order value
• Package / membership sales
• Repeat bookings
• Customer lifetime value
• Upselling and cross-selling
• Corporate accounts acquired
• Partnerships generated
• Sales conversion rate
• CRM hygiene
• Growth Opportunity
• Potential career path:
• Business Development Executive → Senior Business Development Executive → Account Manager / Business Development Manager → Business Head
• High-performing individuals can eventually take ownership of a city, customer segment, enterprise accounts, or a specific Yanisa Studios business vertical.
• Why Join Yanisa Studios?
• Work at the intersection of media, content, creators, and technology.
• Work with founders, creators, brands, and enterprises.
• Build relationships across India's growing creator economy.
• Sell an end-to-end content ecosystem rather than a single service.
• Exposure to podcasting, video, digital media, AI, and content marketing.
• Opportunity to build a large B2B and B2C revenue pipeline.
• High ownership and direct impact on business growth.
• Opportunity to grow into a senior commercial leadership role.
• Compensation
• Competitive fixed compensation + performance-based incentives.
• For exceptional candidates with a proven track record in media, content, creator, or B2B sales, compensation will not be a constraint.
• Apply If
• You don't want to sell just another service.
• You want to work at the intersection of Creators + Content + Media + Business.
• If you can identify an opportunity, build the relationship, understand the customer's content needs, sell the right solution, and turn a one-time booking into a long-term customer, Yanisa Studios is the place for you.