Business Development Manager – Yanisa Media

About the team

About the role

What you'll do

• 1. Business Development & Lead Generation
• Identify and generate new business opportunities across brands, startups, SMEs, and enterprises.
• Build and maintain a strong sales pipeline.
• Prospect founders, CMOs, marketing heads, brand managers, and business owners.
• Generate leads through LinkedIn, email, calling, referrals, networking, partnerships, events, and other channels.
• Research brands and identify their marketing, content, and media requirements.
• Develop targeted outbound strategies for high-value accounts.
• Consistently achieve monthly and quarterly revenue targets.
• 2. Consultative Media & Content Sales
• Understand a client's brand, target audience, marketing objectives, and business challenges.
• Conduct discovery meetings and requirement discussions.
• Identify opportunities across content, social media, video, creative, branding, and digital media.
• Recommend relevant Yanisa Media solutions based on the client's requirements.
• Prepare and present proposals, pitch decks, and commercials.
• Coordinate with creative and strategy teams to develop relevant solutions.
• Handle objections and negotiate commercials.
• Drive opportunities from initial conversation to closure.
• 3. Media & Content Solutions
• Develop a strong understanding of Yanisa Media's capabilities across areas such as:
• Social Media Management
• Content Strategy
• Short-form Video
• Long-form Video
• Personal Branding
• Founder Branding
• Creative Content
• AI-generated Content
• AI Avatar Videos
• Video Production
• Brand Storytelling
• Digital Media
• Content Marketing
• Campaign Execution
• Creative Strategy
• The candidate does not need to be a content creator, but should understand how content and media contribute to brand building, audience growth, and business outcomes.
• 4. Client Relationship Management
• Build relationships with founders, CMOs, marketing heads, and senior stakeholders.
• Understand client expectations and business objectives.
• Maintain regular communication throughout the sales process.
• Identify opportunities for upselling and cross-selling.
• Develop long-term relationships that generate repeat business and referrals.
• Work closely with the account and delivery teams during onboarding.
• 5. Proposal & Pitch Development
• Create proposals and pitch decks based on client requirements.
• Coordinate with internal creative, strategy, and production teams.
• Understand project scope, deliverables, timelines, and commercials.
• Present solutions confidently to clients.
• Ensure commercial proposals are aligned with business objectives and margins.
• Support negotiations and closure.
• 6. Sales Pipeline & Reporting
• Maintain accurate CRM records.
• Track leads, opportunities, deal values, stages, and next actions.
• Maintain strong follow-up discipline.
• Track meetings, proposals, conversions, and revenue.
• Prepare weekly and monthly sales reports.
• Build accurate revenue forecasts.
• Continuously identify ways to improve the sales funnel.
• What We Are Looking For

What we're looking for

• Preferred Background
• Candidates with experience in:
• Media Sales
• Digital Marketing
• Advertising
• Creative Agencies
• Content Agencies
• Social Media Agencies
• Influencer Marketing
• Video Production
• Personal Branding
• B2B Marketing Services
• SaaS / Startup Sales
• will be preferred.
• The Ideal Candidate
• You are someone who:
• Loves sales and enjoys building relationships.
• Understands brands, content, and digital media.
• Can confidently speak with founders and senior marketing professionals.
• Can understand a client's business before pitching a solution.
• Can sell outcomes and business value, not just deliverables.
• Has strong commercial awareness.
• Is highly persistent and disciplined with follow-ups.
• Is comfortable with aggressive but achievable sales targets.
• Can independently build and manage a pipeline.
• Is curious about new media formats, AI, content trends, and digital platforms.
• Takes ownership of the entire sales cycle.
• What You Will Sell
• Depending on the client's requirements, you will be responsible for positioning solutions across:
• Social Media Management
• Content Strategy
• Short-form & Long-form Video
• Founder / Personal Branding
• AI Content Solutions
• AI Avatar & Video Content
• Creative Campaigns
• Brand Storytelling
• Digital Media
• Content Marketing
• Video Production
• Social Media Campaigns
• End-to-End Content Solutions
• The objective is not to sell a fixed package.
• The objective is to:
• Understand the brand → identify the communication challenge → develop the right media/content solution → demonstrate business value → close the engagement.

What would also help

• Must-Have Skills
• 2–6 years of experience in Business Development / Sales, preferably in media, advertising, marketing, creative, digital, content, or related services.
• Strong B2B sales experience.
• Experience selling to founders, CMOs, marketing heads, or business owners.
• Excellent communication and presentation skills.
• Strong prospecting and lead-generation abilities.
• Strong negotiation and objection-handling skills.
• Ability to conduct consultative discovery calls.
• Strong follow-up and relationship-management skills.
• Experience working with CRM systems.
• Target-oriented and commercially driven mindset.

Where the job is worked

The small print

• Key Performance Indicators
• Success will be measured through:
• Qualified leads generated
• Discovery meetings conducted
• Sales pipeline value
• Proposal value
• New clients acquired
• Revenue generated
• Deal conversion rate
• Average deal size
• Sales cycle
• Repeat business
• Upselling and cross-selling
• CRM and pipeline hygiene
• Growth Opportunity
• High-performing individuals can grow into:
• Senior Business Development Manager → Account Director → Business Head → Revenue Leadership
• The role also provides exposure to media, marketing, content, AI, branding, creative strategy, and entrepreneurship.
• Why Join Yanisa Media?
• Work with ambitious brands, founders, and businesses.
• Sell high-value media and content solutions.
• Exposure to multiple industries and brand categories.
• Work at the intersection of content, media, AI, and business growth.
• Work closely with creative, strategy, and production teams.
• High ownership and fast learning environment.
• Opportunity to grow into senior business development and revenue leadership.
• Compensation
• Competitive fixed compensation + performance-based incentives.
• For exceptional candidates with a proven track record in B2B media, marketing, or creative sales, compensation will not be a constraint.
• Apply If
• You are passionate about sales, brands, media, and content.
• If you enjoy speaking with decision-makers, understanding brand challenges, creating opportunities, building relationships, and closing meaningful B2B engagements, Yanisa Media is the place for you.